Deskripsi Lowongan
- Assistant Brand Manager
- Brighty Official – Bekasi, Jawa Barat
Responsibilities
- Develop and implement marketing strategies to drive brand growth, support product launches, and achieve business targets.
- Coordinate the Brand, Creative (Content Creator), and Social Media teams to ensure marketing activities align with business priorities.
- Develop relevant and engaging campaigns based on emerging trends, consumer insights, and target market behavior.
- Analyze marketing performance and campaign results to identify improvement opportunities and guide future strategies.
- Oversee marketing budget allocation, monitor ROI, and ensure promotional activities deliver measurable business results.
Requirements
- 4+ years of experience as a Brand Manager within the Beauty / Skincare / Personal Care industry.
- Proven track record in leading and mentoring digital & creative teams.
- Deep understanding of TikTok & Instagram algorithms, trends, and viral content dynamics.
- Proficient in campaign performance analysis, market research, and Excel.
- Strong business acumen, adaptable in a fast-paced environment, and proactive.
- Working Arrangement: Monday – Friday (08:00 – 17:00)
- Working Type: Full-Time
- Location: Summarecon Bekasi (Hegemoni Capital)
Posisi: Assistant Brand Manager · Perusahaan: Brighty Official · Lokasi: Bekasi
